ABM UK & Ireland welcomes respectful dialogue across our official social media channels in the United Kingdom and Ireland. We value engagement from clients, team members, partners, and the communities in which we operate.
These guidelines are intended to support respectful, constructive, and lawful participation on ABM’s corporate social media platforms.
We do not remove comments solely because they express criticism, raise concerns about workplace matters, or reflect differing viewpoints. However, we may moderate content that violates the standards below.
Content that may be moderated or removed
ABM may remove or limit visibility of content that:
- Contains Harassment, Threats or Abusive Conduct
- Threats of violence
- Harassing or intimidating behaviour
- Personal attacks directed at employees, clients, or other users
This includes conduct that may constitute harassment under applicable UK or Irish law.
- Includes Hate Speech or Discriminatory Content
- Content promoting discrimination or hatred based on protected characteristics under the Equality Act 2010 (UK) or Irish equality legislation
- Discloses Confidential, Personal, or Proprietary Information
- Non-public company information
- Client or contract details
- Personal data relating to employees, clients, or third parties
- Sensitive operational or security information
We may remove content that infringes data protection obligations under UK GDPR, the Data Protection Act 2018, or Irish data protection law.
- Makes Defamatory Allegations or Presents False Statements as Fact
- Allegations of unlawful or unethical conduct presented as factual assertions
- Statements that may harm the reputation of individuals or the organisation without supporting context
Moderation in these cases may be necessary to comply with obligations under the Defamation Act 2013 (UK) or the Defamation Act 2009 (Ireland).
- Is Repetitive, Disruptive, or Spam
- Posting substantially similar comments across multiple posts
- Repeatedly dominating discussions with identical or near-identical content
- Commercial promotions or unrelated advertising
We moderate for conduct that disrupts normal dialogue, not for viewpoint.
- Violates Applicable Law or Platform Policies
- Content that is unlawful
- Content that breaches the terms of the relevant social media platform
Respect for employee and trade union rights
Nothing in these guidelines is intended to restrict or interfere with lawful employee rights, including the right to discuss wages, hours, working conditions, trade union matters, or other protected employment issues under applicable UK or Irish law.
ABM’s moderation practices are focused on maintaining respectful and lawful engagement on its official social media platforms and are not intended to suppress lawful workplace expression.
Employment-related matters
ABM does not discuss individual personnel matters publicly.
Current or former employees who wish to raise workplace concerns are encouraged to use appropriate internal processes or external mechanisms available under applicable employment law so that concerns may be reviewed appropriately.
Moderation actions
Depending on the circumstances, ABM may:
- Hide or remove comments
- Limit account interaction
- Restrict or block accounts that repeatedly violate these guidelines
Moderation decisions are made to preserve respectful, lawful, and constructive dialogue on ABM’s official channels.
Scope of these guidelines
These Community Guidelines apply solely to participation on ABM’s official corporate social media channels in the UK and Ireland.
They are not intended to govern employees’ lawful activities outside of ABM’s official social media pages.